Product updates
What’s new in WelcomeFlo.
The changes hosts and guests actually notice. We publish the ones that change how WelcomeFlo works, not every technical change behind the scenes.
- New feature
Flo Insights
See patterns in how guests use your guide, surfaced as clear suggestions — from a section guests search for but rarely find, to content that might be missing. Basic suggestions are on every plan, with deeper AI-powered analysis on Pro and Business.
Who this helps: Hosts who want to know what to improve without reading through raw analytics themselves.
See analytics on Features - New feature
Flo Places
Search for places near your property and review a shortlist before adding anything to Explore. Ratings, opening hours and directions come from Google — nothing is added to your guide without you choosing it.
Who this helps: Hosts who want to fill out Explore faster without losing control of what gets recommended.
Meet Flo Places - New feature
Flo Assistant
Get writing help right where you are editing: rewrite, shorten, clarify, expand a note, fix grammar, or turn a rough instruction into clear steps.
Who this helps: Hosts who want a guide that reads well without it becoming a writing project.
Meet Flo Assistant - New feature
Flo Translations
Guests can now view supported guide content in their own language. WelcomeFlo translates it automatically, so you are not maintaining a separate guide per language.
Who this helps: Hosts welcoming international guests.
Meet Flo Translations - New feature
Ask Flo
Guests can ask a question in Search and get an answer pulled from your guide, with a link back to the relevant section — so a question does not have to turn into a message.
Who this helps: Hosts who want guests to find an answer without messaging them.
Meet Ask Flo - New feature
Content Libraries for multiple guides
Manage shared content across your guides from a dedicated Content Library, including duplicating a library for a different group of properties.
Who this helps: Hosts and property managers running more than one guide.
See multiple properties on Features - New feature
Create a guide from your Airbnb or Booking.com listing
Paste a listing URL and Flo Importer builds a starting guide from it, ready for you to review, edit and publish.
Who this helps: Hosts who already have a detailed listing and would rather not start from a blank page.
See how creation works - New feature
Import an existing PDF or Word guide
Upload a PDF or DOCX guest guide and turn it into editable WelcomeFlo content, instead of retyping everything by hand.
Who this helps: Hosts replacing a printed or PDF welcome book.
See how creation works - New feature
A template for every kind of stay
Templates now cover Short-Term Rental, Hotel & Resort, B&B / Inn & Lodge, Hostel, Camping & Holiday Park, Glamping, RV & Motorhome and Destination Guide properties, each structured for that kind of stay.
Who this helps: Hosts starting a guide who want a sensible structure to begin from.
- Improvement
Price-on-request Extras
Offer an Extra without a fixed price. A guest requests it, and you confirm availability and set a price before it is accepted.
- New feature
Extras: guest requests and card payments
Guests can request or book optional services — early check-in, late checkout, transfers, hampers and more — directly from the guide, with card payments through your own Stripe account.
Who this helps: Hosts who offer paid add-ons and want a simple way for guests to request them.
See Extras on Features - New feature
Guide analytics for hosts
See how guests actually use your guide: visits, engaged visits, which categories they open, what they search for and which details they act on, such as copying the Wi-Fi password or opening directions.
Who this helps: Hosts who want to know which parts of a guide are earning their place, and which information guests cannot find.
See pricing and plan limits - New feature
Custom guide web addresses
Choose your own address for a guide, such as welcomeflo.com/yourguide. If you change it later, the old address keeps redirecting so printed cards and QR codes already in your property keep working.
Who this helps: Hosts sharing a guide by QR code, printed card or booking message.
- Improvement
Weather widget
Guides can show current local weather, so guests get a quick read without leaving the guide.
Something you would like WelcomeFlo to do? Requests from hosts shape what gets built next.
Suggest a feature